We’re always down with some green ideas!
Will.i.am and Coca-Cola recently teamed up to launch a range of eco-friendly attire and accessories in hopes to increase recycling.
How cool!
Given the name, Ekocycle, the line will feature gear and accessories made from recycled materials, and a series of headphones with Beats by Dre, which is also expected to launch this fall.
But that’s not it!
The brand is also collaborating with New Era for a collection of eco-friendly hats that are due to drop in 2013.
Being environmentally-conscious has never had so much swag!
[Image via WENN.]