LC Makes Accessible Line For Kohl's

Lauren Conrad dishes about her new clothing line for Kohl’s, LC Lauren Conrad for Kohl’s, in the newest issue of Shape.

With this line, she’s focused on making affordable and flattering clothes, namely jeans and tops, to accentuate any and every shape.

She says, “It’s all about finding silhouettes that highlight the best parts of your figure.”

The collection will range from about $20 to $60 and will hit Kohl’s stores in October.

Say what you will about LC, but the girl is a smart businesswoman. Making the prices affordable to a larger demographic will help with sales. Not everyone can afford $300 jeans.

The September issue of Shape is on stands now.

[Image via WENN.]