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American Apparel Releases New Nail Polish Shades

American Apparel Releases New Nail Polish Shades

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Just in time for the holidays, American Apparel is expanding its nail polish collection.

Users will now get to enjoy 12 new colors which include Echo Park, MacArthur Park, Cameo Blue, Army Jacket, Trenchcoat, Rouge, Mannequin, Port, Raccoon, Cocoa, Make Up, and African Violet.

Marsha Brady, a creative director for American Apparel, reveals:

“Nail polish is our favorite category for exploring color. We planned on releasing only six new shades, but we felt so strongly about all of these that we decided to release a full dozen. It’s difficult to pick a favorite–they all complement wardrobes in different ways. We can’t wait to see the looks people create with them.├óΓé¼┬¥

The nail polish, which is toluene and formaldehyde-free, retails for $6 a bottle, or you can grab a 3 pack for $15, or 7 pack for $32.

Thoughts on the new shades?

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Nov 15, 2010 17:47pm PDT

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