A nation known for heavy boozing is losing its buzz this holiday season as alcohol sales are expected to plunge to their lowest level in 10 years in the UK.
Aside from tough economic times, a report shows that young drinkers from 18-34 are drinking less as they are more aware of health worries.
A senior drinks analyst, Jonny Forsyth, at a market research company called Mintel says:
“Drinkers can no longer easily rationalise excesses as they become increasingly aware of the adverse effects of alcohol.”
True dat!
We wonder if alcohol sales will take a dive in the U-S-of-A as well.
[Image via AP Images.]
Dec 08, 2010 12:30pm PDT
