Even Better In The Flesh!

David Beckham‘s latest ad campaign for Emporio Armani Underwear are hot hot hot!

And, even if the photos are retouched, it’s nice to be reminded that Becks looks just as hot – or better – in person!

Beckham made an in-store appearance on Thursday at Selfridges department store in London to promote the new Armani Autumn/Winter collection.

Gorgeous!

[Image via Daniel Deme/WENN.]