Teen Vogue is spreading their wings and getting into the home decorating industry.
The mag has signed their first licensing, multiyear agreement to create a line of fashion bedding.
VP and publisher Laura McEwen say of their new business venture:
“Teen Vogue chose bedding as a first foray into licensing because to a young woman, her room is a direct reflection of her personal style: much like fashion.”
The fashion trend and editorial inspired bedding will be available for under $250 and are expected to hit retailers before the holidays.
[Image courtesy of Teen Vogue.]