We LOVE this!!!
GoldieBlox is a toy company that wants to get girls to stop playing with Barbies and to start using toys that have other values!
In their new ad, they present their own version of the famous 1984 Apple commercial… featuring girls smashing pretty dolls and breaking free from statements like, “You are beauty, and beauty is perfection!”
Plus they present a badass action figure made for girls!
Here’s what the company said in a press release:
“Let’s work together to get girls building the futures they deserve. Our girls are so much more than pretty faces.”
That’s so true!!!
[ Related: Goldieblox Moves On From Beastie Boys Lawsuit To ANOTHER Great Commercial For Girls! ]
We LOVE this company’s agenda! Empowering girls with the tools to become strong and confident women is so rad!!
Talk about promoting the right values!
Check out their latest great video (below) !!!