The Susan G. Komen for the Cure foundation has found a new way to fight breast cancer: a fragrance!
The new scent called Promise Me, is expected to sell out this year, which means the foundation will receive at least $1 million from sales.
Wow!
Promise Me officially hits shelves in April at department stores, drugstores and TV with price points starting at $19.99 for the eau de toilette and $59 for the eau de parfum.
We’re sure it’ll be a big hit!
[Image courtesy of WWD.]