The Olsens Talk Fashion With The Telegraph

The Olsen Twins are on the cover of the UK’s Telegraph Magazine looking like their usual serious selves.

For their cover story, Mary-Kate and Ashley talked about what else? The Row.

Here are some HIGHlights:

On launching their first tween line at Walmart:

“There weren’t really celebrity fashion brands at the time. And we were very young, but it was definitely a reflection of our own style.”

On the importance of fit:

“We’d go through racks and racks of clothes, and hours of fittings. When you cut something down that small, it has to be precise. So we’ve always been really interested in fit. And over the years we’ve become more educated in fabrics and make, and appreciating those small details. That’s where we start from now, always – what feels right.”

On not using their names to sell The Row:

“We didn’t want people to know that we were behind it. We’d learnt so much about building brands and talking to a specific customer. We did it with our faces at the beginning, and we knew we didn’t want to do that any more. It’s far more fun this way.”

On the future of their clothing line:

“When the time is right, we definitely want some sort of home where we display it the way we want to.”