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Beyonce Gets $50 Million Pepsi Deal!

Beyonce Gets $50 Million Pepsi Deal!

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Beyonce is teaming up with Pepsi again!
She’s signed a big deal that will coincide with her Super Bowl 2013 Halftime Show performance.
And when we say big we mean BIG!
Like $50,000,000 big!
That’s crazy! She’s been doing ads with Pepsi since 2002.
Beyonce said:

“Pepsi embraces creativity and understands that artists evolve. As a businesswoman, this allows me to work with a lifestyle brand with no compromise and without sacrificing my creativity.”

So not only will Beyonce help promote Pepsi, but Pepsi will also help promote Beyonce!
They’re going to sponsor a bunch of creative projects for her and help to promote her upcoming fifth album.
Word on the street is Beyonce will have a new single ready for the Super Bowl halftime show!
We’re so excited! Congrats on inking the big deal, Beyonce!
[Image via Pepsi.]

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Dec 10, 2012 12:30pm PDT

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