Last week, Burberry became the first luxury brand to have the most fans on Facebook.
As a thank you, the British label’s creative director Christopher Bailey posted a personal note to their 3 million plus fans.
The card reads:
Thank you so much for all of your support!!! Best wishes from us all at Burberry – Christopher Bailey
How thoughtful!
Now that Burberry’s #1, we expect to see a number of desperate ploys from other luxury labels to increase their online fan base.