L.C. Gets DROPPED!

This beef has gone rotten!

Poor Lauren Conrad. She’s becoming yesterday’s news sooooo quickly.

In a big blow to The Hills star, L.C.’s clothing line has just been dropped from all the Los Angeles Kitson boutiques.

Kitson owner Fraser Ross says, “Sales were lackluster. Initially it was great.”

Though they tried to get L.C. to do some press and in store appearances, it seems Ms. Diva’s people couldn’t figure out a date.

It must be tough having MTV filming you at all times!

Ross adds, “They need to realize it├óΓé¼Γäós no different than selling your album, your TV shows, your movies. You have to keep promoting it.”

Well, aside from promoting, no one wants to spend over $100 on something they can get that looks the same at Target or American Apparel for $15.

Oh, and if this sounds all too familiar, Kitson also confirmed it’s dropped Victoria Beckham‘s dVb menswear line because of poor demand.

Yea, and she didn’t promote it either.

[Image via WENN.]