Sadly, bills need to be paid!
Recently, Snapchat announced they will begin placing ads between friends' stories as a way to monetize those views. Companies — including Hollister, P&G, Verizon, and Warner Brothers — are already on board.
Originally, ads would only appear in the media section of the messaging app, as the company is cautious of over-flooding one's feed with commercials.
However, considering the fact that they get around 10 billion video views each day, they saw an opportunity to make some dough!
According to their official statement