Katy Perry Purrs In New Fragrance Ad

Me-ow!
As we mentioned back in July, Katy Perry is coming out with her feline-inspired fragrance Purr next month and now we have the first image from the campaign!
In the ad shot by Miles Aldridge, Katy dons a purple and pink latex cat suit while playing with a large ball of yarn.
Kitty Purry must be jealous!
Thoughts???
[Image courtesy of Miles Aldridge / WWD.]