Spring Has Sprung In Stella McCartney's New Campaign

Supermodel Natalia Vodianova is the star of Stella McCartney‘s beautiful S/S 2012 campaign!
Stella played stylist for the campaign shot by Mert & Marcus and describes it as the “energy of summer”:

“…when you├óΓé¼Γäóre outside, you├óΓé¼Γäóre moving, you├óΓé¼Γäóre feeling every moment of it. It├óΓé¼Γäós about heat, it├óΓé¼Γäós about movement. The sporty side, mixed and merged with the more feminine, lingerie, sensitive side. And then there├óΓé¼Γäós the masculine side. It├óΓé¼Γäós all about trying to bring all those moments together into one story.”

At first we thought it was a little weird to show the clothes in black and white, but it actually works really well and is very striking.
What do U think???