Rihanna is pulling out all the stops for her new ANTI album!
Last week, the B*tch Better Have My Money hitmaker teased her upcoming record by teaming with Samsung for a new website called ANTIdiaRy!
During the 2015 American Music Awards, fans got to experience a whole new level of virtual Rihality (get it?) with the full app!
Fans can enjoy a virtual reality like experience that takes place in a child’s bedroom, and can look around the room by moving their phone around!
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Certain objects in the room — like a moving rocking horse, a girl playing piano, or RiRi’s album cover — can unlock snippets of new instrumental music, which we’re hoping are snippets of new tracks!
As for the album, ANTI will reportedly drop on November 27 as a Tidal exclusive before a wide release on December 4!
We’re SO excited! Check out some teaser clips of the ANTIdiaRy experience (below)!
Unlock the mystery. #ANTIdiaRY https://t.co/ddHbXXa8dd
— Samsung Mobile US (@SamsungMobileUS) November 23, 2015
Are you in? #ANTIdiaRy https://t.co/OGdovYaOIT
— Samsung Mobile US (@SamsungMobileUS) November 23, 2015
A story unfolds. #ANTIdiaRy https://t.co/RUXT55xaVN
— Samsung Mobile US (@SamsungMobileUS) November 23, 2015
A light shining amidst the darkness. #ANTIdiaRy https://t.co/j9zIehQ6Ha
— Samsung Mobile US (@SamsungMobileUS) November 23, 2015
Wander into the dream. What will you find? #ANTIdiaRy pic.twitter.com/k1xb2ee1w2
— the keyholder (@IAmTheKeyHolder) November 23, 2015
The time is nearing. Her world awaits. #ANTIdiaRy pic.twitter.com/VroCkqTyRj
— the keyholder (@IAmTheKeyHolder) November 23, 2015
[Image via WENN.]
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