Christina Hendricks Dyes Her Iconic Red Hair Blonde And We're Very Emotional Right Now!

Do you hear that? The sound of millions of Mad Men fans screaming in anguish?
Christina Hendricks isn’t a redhead anymore!!!
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In early January the actress’ first ad for Clairol was revealed, and her hair was as radiantly red as ever — but these latest ads for the haircare brand have thrown us for a loop!
Joan Holloway is a blonde now?!
Not that Christina doesn’t look beautiful with this new style, but her red hair was iconic!
Like Emma Stone — who is a natural blonde but tends to favor auburn tresses — Christina was born with lighter locks but truly lights up when she goes ginger!
This’ll definitely take some getting used to!
Thoughts???
[Image via Clairol]