Sam Smith Does His Best Male Model Impression For Balenciaga

Okay, now THIS really came out of left field!
But it’s awesome!
Sam Smith is the new face of Balenciaga menswear and will be starring in the A/W 2015 campaign!
[ Related: Kylie & Kendall Model For Balmain ]
The Stay With Me singer made the announcement on his social media and said:

“So honoured and ecstatic to announce my collaboration with @BALENCIAGA on the upcoming FW15 Menswear collection!!!! You’ll be able to see my full FW15 @BALENCIAGA Men’s campaign VERY soon.. so happy xx”

The 22-year-old also posted a very short clip of his video campaign, which features him in a dark, domed room looking just as broody as any male model.

So honoured and ecstatic to announce my collaboration with @balenciaga on the upcoming FW15 Menswear campaign!!!! #BalenciagaA video posted by Sam Smith (@samsmithworld) on Jul 15, 2015 at 8:10am PDT

Luckily we don’t have to wait long to see the full campaign, because Sam tweeted four pictures from the photo shoot already!
See them in the gallery (above)!
What do you guys think of Sam representing a fashion brand???
[Image via Balenciaga]