Don’t call it a comeback! Oh wait, we are calling it a comeback? OK, L’Oreal.
If you skipped the commercials during Sunday night’s Golden Globes thanks to the magic of DVR, you really missed something special.
One of the biggest moments everyone was talking about wasn’t on stage at the Beverly Hilton, but backstage in an alternate universe!
Video: Watch Oprah Winfrey’s Epic Speech!
In a suspenseful, enigmatic commercial, a woman paces, practices her lines, and reads a love note from someone called “M” — only to be revealed as Winona Ryder!
Ch-ch-check out the one-minute commercial art film (above) and see some of the most confused, elated, and annoyed reactions (below)!
Some cheered Winona:
I’m in a room of gay men and during that Winona reveal on the Loreal commercial, our collective noise was approximately “Richard Simmons saw a spider.” #GoldenGlobes
— Louis Virtel (@louisvirtel) January 8, 2018
We love you #Winona #Loreal #EveryoneLovesAComeback pic.twitter.com/CHgRdTUpX7
— Luv Wins✊Resist (@luvwinsresist) January 8, 2018
WINONA RYDER WASN’T EVEN THERE AND SHE WAS THE QUEEN OF THE GOLDEN GLOBES I LOVE A TRULY ICON WHO DESERVES NOTHING BUT LOVE pic.twitter.com/PiNSkEl3Fd
— dana scully (@fuckuufknfucker) January 8, 2018
winona ryder really is the most beautiful woman alive pic.twitter.com/zaQHh5H9uo
— bethany (@superspywill) January 6, 2018
Winona Ryder has been preparing for her big hair comeback for years. @Loreal knows talent when they see it. pic.twitter.com/zKawjgbWpm
— house of snarks (@houseofsnarks) January 8, 2018
Winona Ryder just won the #GoldenGlobes with that brilliant @Loreal ad. “Everyone loves a comeback. Damaged hair deserves one too.” https://t.co/ulKuO3W4aY
— Ramraajh (@ramraajh) January 8, 2018
But many had questions and concerns:
FUCK YOU L’ORÉAL FOR MAKING ME THINK WINONA RYDER HAD A NEW NBC SERIES CANCEL BLINDSPOT AND GIVE HER ONE NOW pic.twitter.com/KDT1lcOVgd
— Ira Madison III (@ira) January 8, 2018
did i hallucinate that Winona @Loreal commercial or does the universe love me but also is Winona okay?
is that the best “I├óΓé¼Γäóve got great hair and an exciting career ahead of me” face she could give?
— Amin Osman (@55margaritas) January 8, 2018
WHY didn├óΓé¼Γäót @Loreal, since they have Winona Ryder in their damaged hair ads, use the slogan “WHAT├óΓé¼ΓäóS YOUR DAMAGE, HAIR?” #goldenglobes
— Wendi Aarons (@WendiAarons) January 8, 2018
Did this L’Oréal commercial just compare Winona Ryder’s career to damaged hair?
— Hunter Heilman (@HungerHuman) January 8, 2018
Oh my God this Elvive Winona commercial just made me tear up??
— Jenny Han (@jennyhan) January 8, 2018
Me after watching the Winona Ryder hair commercial #GoldenGlobes pic.twitter.com/dO1gucRKkb
— Jon (@prasejeebus) January 8, 2018
The saddest thing about the #goldenglobes so far is Winona Ryder’s @Loreal Revive commercials staged around having a comeback. Girl, you don’t need to tell that narrative.
— Alex Johnson (@AtotheJO) January 8, 2018
I want the names of every actress who cursed out Loreal and hung up on them before they called Winona.
— Mark Harris (@MarkHarrisNYC) January 8, 2018
What did YOU think of the new commercial??