Watch Out, Top Chef!

There’s a new cooking competition in town!

NBC has just greenlit the pilot for the tentatively titled United Plates of America and the prize is HUGE!

The winner gets to launch their own chain of restaurants with four outlets opening the week of the show’s finale!

Created by the Top Chef producers, contestants have to win over potential investors with their own restaurant concept, menu and business savvy.

Sounds delicious!

[Image via Andres Otero / WENN.]