Emma Roberts & January Jones Look Sweet As Pie For Target

A gaggle of celebrities showed up for the The Shops at Target launch party in NYC Tuesday, including radiant youth Emma Roberts and stuffy, frigid TV mom Betty Draper January Jones (We heart you in real life, Jan!).
Emma repped the department store by wearing a Webster for Target cardigan, which she paired with Citizens of Humanity jeans, and an Edie Parker clutch.
January mixed business with adorable pleasure in a white, button-up collard shirt tucked into a flowery mini. Both ladies wore classy, black heels.
The Shops at Target concept collection debuts in stores and online THIS weekend! We wonder what creative items Target will be blowing our minds with!?
[Images via WENN.]