OK! magazine smoked its competition this year and scored three celeb baby exclusives in a row this summer.
Jamie Lynn Spears and baby Maddie graced the July 21st issue, Jessica “Don’t Call Me Latina” Alba and Honor Marie were on the cover of the July 24th mag and Matthew McConaughey and babe Levi strutted their stuff on the August 4th cover.
According to the NY Post, the early estimates suggest that the issues sold well above the average, but with the exception of Jamie Lynn Spears, probably did not offset the prices paid by the magazine to snag the stars’ babies.
Ha! Little Spears beat Alba!
The Jamie Lynn issue sold an estimated 750,000 copies on newsstands.
OK! was said to have paid $1 million to first break the news that she was pregnant, followed by the baby photo.
We’re sure the Brangelina Wonder Twins issue will shatter all ‘baby exclusive’ sales records! Those pics went to a diff mag.
[Image via WENN.]
