Maybe they should change the title to “Only Some Americans’ Idol.” Something to think about!
American Idol fell in that ratings AGAIN last night and for the first time, lost to scripted show, NCIS.
NCIS raked in 18 million viewers versus Idol, who nabbed 15.6 million. Combine this with a 16.8 million average between NCIS and its baby-sis, NCIS: LA, it looks like Idol took a real shellacking!
But there is a silver lining: Idol dominated the key 18-49 demo, owning a 5.0 share over NCIS‘ 3.4. As long as they keep hold of the key demo, they should still be in business … but for how much longer?!
With The Voice breathing down its neck, Idol needs to step its game up!
Feb 29, 2012 14:20pm PDT
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