Victoria Beckham is calling for action in the fashion industry, and she’s ready to lead the charge to make the necessary changes!
On Friday, the 46-year-old promised in a lengthy post on Instagram that she would work to have her eponymous fashion line become more inclusive moving forward in support of the Black Lives Matter movement, and is encouraging more brands to do the same.
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She began:
“I’ve taken a step back this week to focus on the tragic events that have been highlighted recently. Watching things unfold and learning more about the Black Lives Matter movement, I’ve been truly sickened by how deeply ingrained racism is in our society. It’s clear that it’s each of our responsibilities to speak out and I want to use my platform for education, conversation and change.”
The Spice Girls songstress continued:
“The fashion industry has a huge role to play, and for me, it starts with representation, both within my business and who we work with externally. I’ve always aimed for inclusivity, but we all need to look inwards and be better.”
The momma of four also shared a specific outline of the “short and long-term actions” she is implementing at her brand to boost inclusivity and representation:
“At Victoria Beckham, we’ve set up an internal working group as a first step and will provide additional support to ensure that we are listening to each other, discussing the issues, identifying unconscious bias in ourselves and ensuring our short and long-term actions reflect all our learnings.”
Beckham concluded her post by assuring her personal and professional commitment to “being better and doing more” moving forward:
“Whilst things won’t change or be solved in a day, we clearly can’t wait another day to start and I am absolutely committed to being better and doing more, both personally and professionally. I hope you all share my sentiment and are doing the same with your friends, family, brands and businesses so that we all play our part in this vital issue. x vb #blacklivesmatter”
In the graphics which went along with her words, VB outlined the additional actions the brand will be doing moving forward, including team training and better using their platforms.
Ch-ch-check it out for yourself (below):
We look forward to seeing these changes implemented in Beckham’s brand and in the industry as a whole!
Beauty brands have already heard the call of Uoma Beauty‘s Sharon Chuter, who is holding companies accountability with her “Pull Up or Shut Up” campaign to shed light on how many black employees are at the company and if they hold roles as higher-ups.
Do U think VB and more fashion businesses should do the same??
[Image via Lia Toby/WENN.]
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