Adrien Brody is an incredible actor, compassionate human and now part of an ad that won a Gold Lion for visual effects at the Cannes Lions awards!
The PETA ad is seriously intense!!
It features an all digital ape, who looks more real than some actual apes, and has a haunting narration by Adrien.
It’s part of PETA’s 98% Human campaign, which seeks to get ad agencies to take PETA’s Great Ape Pledge and promise to never use real, live apes in their projects.
This commercial alone shows just how easy it is to have a seriously powerful performance from a digital animal.
So no real apes are harmed AND you can get the exact performance you need!!
Way to try and change the world!
Check out the video (above) to see the award-winning, powerful ad!
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Jul 01, 2013 16:01pm PDT
